Paralegal Today magazine, published by Conexion International Media, Inc., has been accepted for business publication membership in BPA Worldwide. The magazine’s initial circulation audit was completed in July 2009 based on business/distribution, demographics and geographic coverage. Further audits are scheduled for 2010.
Membership in BPA Worldwide provides advertisers with the solid assurance of an independent circulation audit conducted according to BPA’s world-respected, uncompromising standards. With a BPA audit, media buyers can be confident that circulation claims are accurate, and that they have the verified data that they need to assess a publication’s effectiveness in serving its market.
About BPA Worldwide
BPA Worldwide is a not-for-profit organization founded in 1931. BPA Worldwide is governed by a tripartite board comprised of media owners, advertising agencies and advertisers. Headquartered in Shelton, Connecticut, USA, BPA has the largest membership of any media- auditing organization in the world, spanning more than 25 countries. Worldwide, BPA serves more than 2,500 media properties—including over 1,900 B-to-B publications, more than 400 consumer magazines and newspapers, 100+ Web sites, and events, email newsletters, databases, wireless and other advertiser-supported media—as well as more than 2,600 advertiser and agency members. Visit http://www.bpaww.com for the latest audit reports, membership information and publishing and advertising industry news.